الوصف:
By: Harvard Business Review
Author: Michael E. Porter, Thomas H. Davenport, Paul Daugherty, H. James Wilson
Series: HBR's 10 Must Reads
Paperback: 192 pages
Publisher: Harvard Business Review Press (January 15, 2019)
Language: English
ISBN-10: 1633696847
ISBN-13: 978-1633696846
Format: PDF
Source: https://www.amazon.com/Analytics-Machine-Augmented-Strategy-Heppelmann/dp/1633696847/
About
Machine learning and data analytics are powering a wave of groundbreaking technologies. Is your company ready?
If you read nothing else on how intelligent machines are revolutionizing business, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you understand how these technologies work together, how to adopt them, and why your strategy can't ignore them.
In this book you'll learn how:
• Data science, driven by artificial intelligence and machine learning, is yielding unprecedented business insights
• Blockchain has the potential to restructure the economy
• Drones and driverless vehicles are becoming essential tools
• 3-D printing is making new business models possible
• Augmented reality is transforming retail and manufacturing
• Smart speakers are redefining the rules of marketing
• Humans and machines are working together to reach new levels of productivity
This collection of articles includes "Artificial Intelligence for the Real World," by Thomas H. Davenport and Rajeev Ronanki; "Stitch Fix's CEO on Selling Personal Style to the Mass Market," by Katrina Lake; "Algorithms Need Managers, Too," by Michael Luca, Jon Kleinberg, and Sendhil Mullainathan; "Marketing in the Age of Alexa," by Niraj Dawar; "Why Every Organization Needs an Augmented Reality Strategy," by Michael E. Porter and James E. Heppelmann; "Drones Go to Work," by Chris Anderson; "The Truth About Blockchain," by Marco Iansiti and Karim R. Lakhani; "The 3-D Printing Playbook," by Richard A. D’Aveni; "Collaborative Intelligence: Humans and AI Are Joining Forces," by H. James Wilson and Paul R. Daugherty; "When Your Boss Wears Metal Pants," by Walter Frick; and "Managing Our Hub Economy," by Marco Iansiti and Karim R. Lakhani.
About the Author
Harvard Business Review is the leading destination for smart management thinking. Through its flagship magazine, 13 international licensed editions, books from Harvard Business Review Press, and digital content and tools published on HBR.org, Harvard Business Review provides professionals around the world with rigorous insights and best practices to lead themselves and their organizations more effectively and to make a positive impact.
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